Google to Present at the 10th Annual Pacific Crest Technology Leadership Forum

MOUNTAIN VIEW, Calif. (July 25, 2008) – Google Inc. (NASDAQ:GOOG) announced today that David Girouard, President, Google Enterprise, will participate in a question-and-answer session at the Pacific Crest Technology Leadership Forum in Vail. The session is scheduled for 3:15 p.m. Eastern Time / 12:15 p.m. Pacific Time on Tuesday, August 5, 2008.

To access the live audio webcast of the presentation, please visit investor.google.com/webcast.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top Web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall Web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Krista Bessinger
Investor Relations
650-214-5825
kbessinger@google.com

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Google is a trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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Google To Acquire Russian Context Ads Service Begun

Combination Will Create New Opportunities for Russian Users, Publishers and Advertisers

MOUNTAIN VIEW, Calif. (July 18, 2008) – Google (NASDAQ: GOOG) announced today that it has signed an agreement with Rambler Media to acquire ZAO Begun ("Begun"), a leading Russian context advertising service, for $140 million, subject to customary adjustments. This agreement emphasizes Google’s commitment to improving the service it offers users, partners and advertisers in Russia, where digital advertising is currently experiencing rapid growth.

The acquisition of Begun will give advertisers access to a broader network of sites to advertise on, and publishers will benefit from a wider set of adverts to run on their sites. Users will see more relevant advertising across a much wider set of websites. Google will bring its advertising expertise and experience to Begun’s network of websites.

"Google is very committed to giving Russian users, advertisers and partners the best possible service and experience," said Mohammad Gawdat, Managing Director Emerging Markets, Google. "This agreement will result in better search results and more relevant advertising for our Russian users and publishers."

“Begun is an excellent business which can fully develop its potential under Google’s ownership," said Mark Opzoomer, Chief Executive Officer of Rambler Media. "Google has the technological and financial capacity to improve Begun’s established advertising service in Russia."

"The entire industry will benefit from this transaction as there is a high potential for synergies," said Alexey Basov, General Director of Begun "It brings together Google’s visionary technology and Begun’s six years of successful experience in building advertising and dealer networks and direct sales in Russia."

The transaction remains subject to customary closing conditions and receipt of applicable regulatory approval and is expected to close in the third quarter of 2008.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Jon Murchinson
Media
650.253.4437
jonm@google.com

Alla Zabrovskaya
Media
+7 (495) 644-1587
azabrovskaya@google.com

Krista Bessinger
Investors
650.214.5825
kbessinger@google.com

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Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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Google Announces Second Quarter 2008 Results*

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Google AdWords™ Announces Single Online Campaign for the Google Content Network

Announcement
July 17, 2008

In an ongoing effort to provide advertisers with increased control and a simpler, unified interface, Google announced today an enhanced online campaign type that enables advertisers to manage both keyword-targeted ads and placement-targeted ads within one consolidated campaign. Advertisers can now combine keywords and placements in the same campaign to more precisely target where their ads appear on the Google content network and how much they pay for them. The content network is Google’s advertising distribution channel comprised of hundreds of thousands of high-quality websites, news pages and blogs that partner with Google to display targeted AdWords ads.

The new feature integrates the functionality of two previously separate campaign types: keyword-targeted and placement-targeted. By adding keywords to placement-targeted campaigns, advertisers can now ensure that their ads show not only on the particular sites they’ve chosen, but also on pages that are relevant to their selected keywords. Likewise, by adding placements to keyword-targeted campaigns, advertisers can now set unique bids for specific sites in the content network.

“Using keywords and placements together has helped us find the right formula to make our campaigns for the content network more effective and profitable,” said Chris Ailey, Internet Search Marketing Manager for PC World. “It allows us to target specific, relevant ad copy to an individual site’s user base and target audience, and also gives us the ability to better target specific products and product areas on a relevant site’s content. Reporting has also been vastly improved, giving us quick and clear reports on exactly which sites are driving impressions and clicks.”

The campaign enhancement is intended for marketers who advertise on the content network – particularly those who frequently optimize their content network campaigns or who do not want to contextually target the entire content network. Starting today, marketers can more easily and efficiently manage multi-targeted campaigns to reach potential customers and better meet their business goals on the content network.

The integrated online campaign was developed in response to advertiser feedback, but is an optional, advanced feature affecting only the content network. Existing campaigns will continue to operate as they have, and advertisers who prefer to target keywords and placements separately may continue to do so. For increased flexibility, the new feature will be available when a new campaign is created or changes are made to existing ad groups.

With the consolidated online campaign, advertisers gain more precision and control over their efforts to effectively reach interested users and target relevant websites on the content network. It is now available to all AdWords advertisers worldwide.

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DoubleClick unveils new Proposal Exchange platform

New offering increases efficiency and accuracy via electronic proposal exchange between agencies and publishers

MOUNTAIN VIEW, Calif (July 16, 2008) – In an effort to streamline the online media direct sales process, DoubleClick, a premier provider of digital marketing technology and services, today unveiled a new electronic proposal exchange platform for its publisher and agency customers. The new integration automates the media request for proposal (RFP) process via seamless data exchange between DART® Sales Manager (DSM), an end-to-end workflow and financial management solution for publishers, and DART® for Advertisers’ (DFA) MediaVisor planning tool. Also today, DoubleClick further strengthened its integrated platform for media sellers by announcing the release of an adapter designed to allow the seamless exchange of data between DSM and Salesforce CRM, salesforce.com’s industry-leading suite of CRM applications.

DoubleClick’s new proposal exchange platform is built upon application agnostic standards, which will ultimately allow for broader integration with other advertising technology solutions. The company has worked closely with the IAB in their efforts to establish a consistent standard for electronic order exchange across the online advertising industry. Establishing a common proposal exchange standard will also allow for better automation of discrepancy reconciliation – another key challenge for buyers and sellers of digital media.

In a 2007 survey of its ad agency clients, DoubleClick confirmed that the majority of the media RFP and contract process is still handled manually—via the exchange of emails, spreadsheets and faxes. Respondents also named lack of internal coordination at publishers and inaccurate proposal responses as top concerns. More than 70% of agencies responding said that a publisher’s use of an automated proposal tool would positively influence their decision to send that publisher an RFP. By digitizing and standardizing the RFP process, publishers are also expected to benefit from increased operational efficiency and accuracy, while advertisers will enjoy faster response times and more accurate proposals.

With DoubleClick’s new electronic order exchange feature, agencies can select DSM-enabled publishers directly from the MediaVisor planning tool. Selected publishers receive an electronic request for proposal directly within the DSM interface and can check inventory, build a proposal, and respond electronically. Once approved, the proposed media package can be trafficked by the publisher directly into DART for Publishers. Previously, publishers had to manually enter their proposals within MediaVisor for each advertiser in addition to their own system, often a time consuming and error-prone process. Currently, more than 20 publishers are testing the new order exchange platform including BabyCenter.com and Mansueto Ventures.

Also announced today was the release of a Salesforce.com adapter that allows DART Sales Manager to exchange data with this leading customer relationship management solution to deliver increased transparency throughout the ad sales cycle. The new adapter synchronizes opportunities and proposal information as well as sales data between the two systems, creating a more seamless end-to-end media sales solution.

“DoubleClick’s vision is to help digital advertising scale by developing platforms that bring advertisers and publishers together,” said Group Product Manager Jonathan Bellack. “Our new proposal exchange platform reduces operational friction by eliminating error-prone manual data entry. In addition, our tight integration with Salesforce.com continues to develop DART Sales Manager’s mission to enable an integrated quote to cash solution for publisher sales teams.”

About DART Sales Manager (DSM)

DART Sales Manager (DSM) is an end-to-end workflow and financial management solution for publishers. With over a dozen timesaving features for sales teams and six financial reports, DSM is a best-of-breed tool for media sellers with sales teams of all sizes. DSM is part of DoubleClick’s Revenue Center, a comprehensive suite of solutions for media sellers designed to maximize revenue and minimize operational friction throughout the digital ad sales process.

DART Sales Manager reduces the burden of manual data entry and improves the accuracy and transparency of the entire sales and service process. The result is increased visibility, including enhanced real-time inventory access for sales and additional pipeline and revenue forecasting capabilities for sales management.

For more information about DART Sales Manager please visit
www.doubleclick.com/dartsalesmanager

To learn more about the entire DoubleClick Revenue Center please visit:
www.doubleclick.com/revenuecenter

Media Contact:

Lynn Tornabene
Google Inc.
212-381-5596
ltornabene@google.com

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DoubleClick and DART are trademarks of Google Inc.

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First Models from Cities in 3D Program Now Available

Announcement
July 15, 2008

McMinnville, TN

A few months ago we announced our Cities in 3D program, which is an effort to help local governments add a three-dimensional representation of their city to Google Earth. Today we’re excited to introduce a number of local governments that have taken the opportunity to participate in the Cities in 3D program and are offering the public a 3D model of their city through Google Earth. You’ll now find a virtual representation of buildings in many cities, counties, and towns across North America, ranging from the capital city of Washington, DC to the small town of McMinnville, Tennessee.

The models of these cities are available in the “3D Buildings” layer on Google Earth, making information that was previously confined to government mapping professionals available to the general public through the rich, interactive environment provided by Google Earth. By providing easy access to this data, these local governments are not just benefiting their residents, but also businesses, developers, preservationists, and other local groups.

Local governments can now better engage the public with land-use planning and redevelopment while fostering economic development. Enabling virtual tourism can also boost travel to these areas, as tourists can now appreciate what the cities have to offer and can easily preview their destination. Sharing 3D models through Google Earth enables local governments to easily manage their virtual representation, and allows citizens to easily and freely access their local government’s public data.

“Having 3D models of our city available via Google will provide a convenient, cutting-edge showcase for all our city has to offer, including our neighborhoods, business districts, and recreational, cultural, and entertainment amenities. This is a tool that will undoubtedly contribute to our economic development success,” said Paul Ney, Director of the Mayor’s Office of Economic and Community Development in Nashville, TN.

Governments sharing their 3D models through the Cities in 3D program include Amherst, Massachusetts; District of Columbia; Greenville, South Carolina; Jamestown, New York; McMinnville, Tennessee; and the Metropolitan Government of Nashville & Davidson County, Tennessee.

To view the models, simply turn on the "3D Buildings" layer in Google Earth 4.3 and fly to one of the participating localities. The 3D buildings layer on Google Earth is a collective effort to create a 3D representation of the world and provides local governments with a platform upon which to share their data with over 350 million Google Earth users.

“We are delighted to see jurisdictions of all sizes share 3D models as part of Google’s Cities in 3D program,” said JL Needham, Manager of Public Sector Content Partnerships. “This partner program represents a continuation of our efforts to engage with content providers, including government agencies, and provide them with tools for making the information they produce more accessible to Internet users worldwide.”

Local governments that are interested in sharing their 3D data through Google Earth can learn more about the Cities in 3D program at earth.google.com/citiesin3d.

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Google to Announce Second Quarter 2008 Financial Results

MOUNTAIN VIEW, Calif (July 7, 2008) – Google Inc. (NASDAQ: GOOG) today announced that it will hold its quarterly conference call to discuss second quarter 2008 financial results on Thursday, July 17, 2008 at 1:30 p.m. Pacific Time (4:30 p.m. Eastern Time).

The live webcast of Google’s earnings conference call can be accessed at investor.google.com/webcast. The webcast version of the conference call will be available through the same link following the conference call.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top Web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall Web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Maria Shim
Investor Relations
650.253.7663
marias@google.com

Jon Murchinson
Corporate Communications
650.253.4437
jonm@google.com

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Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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